There is considerable interest within the design research domain in the possible cognitive functions and actions as ‘design thinking’ is used. This proposal commences with reference to Senge who suggests, “Truly creative people use the gap between vision and current reality to generate energy for change”. He drew from the musician Fritz, who proposed, “It’s not what the vision is but what the vision does,” (1990, p.153). The imagined ideal in a vision seems to act like a spike setting off self-urging creative intuitions and insights and instinctive reactions. A conceptual series of diagrams will develop these insights where an imagined ideal is to be set up as the vision as the anticipated experience of a ‘best-possible-self’ with success, where emergent ‘ideas-of-best-fit’ closely match the designer’s goals and desires. The triggering mental actions required are similar in form to De Bono’s technique based on ‘Six Colored Hats’ (1985). In this project, however, the practitioner adopts an overarching meaningful ideal for a ‘hat’ in the form of an experiential clear sense of success as motivating ideations emerge, such that these closely match their goals and desires as a ‘best-possible-fit’. The model is also potentially transformative as the visioning ideal could be framed such that any emergent effects of encoded formed bias or a self-limiting psychology could be effectively reduced or eliminated through the applied created differential as a ‘generative gap’ for the self. This paper will further suggest how this envisaged ideal of success could be experientially explored through co-creative action cycles of research in different design-thinking domains.